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KaiOrb

Web Essentials

Four checks that catch real mistakes

Links, slugs, robots rules and sitemaps — before they cost you traffic.

Nothing is uploaded. Every check runs in this tab.

Campaign link

Result

Fill the destination and the three required fields.

    Questions people actually ask

    Four small checks that catch real mistakes: campaign links that lose their attribution, slugs that break on accented characters, robots rules that block the wrong path, and sitemaps that promise URLs which no longer exist.

    What is a UTM parameter and do I need one?

    UTM parameters are tags on a link that tell your analytics where a visitor came from. Without them, traffic from a newsletter and traffic from a paid ad look identical, and you cannot tell which one worked.

    How do I make a URL slug from a title with accents?

    Paste the title. The slug generator folds accented characters to their closest ASCII equivalent, so 'Café Münchén' becomes 'cafe-munchen' rather than losing the words entirely or emitting percent-encoding.

    Will this validate my robots.txt?

    It generates rules and flags the common mistakes, including disallowing a path you probably meant to keep crawlable. It does not fetch your live file — nothing on this page makes a network request.

    Is any of this sent to a server?

    No. All four tools run in the browser.

    Read the guideMeta tags and structured data, without a developer

    Part of nine free KaiOrb instruments — all in-browser, none of them upload your files.